MDSA01H3 Lecture 2: Lecture #2
Document Summary
Important terms we must know: historical materialism, integration, profit motive, marxism, multinationals, concentration, conglomeration, superstructure, base and home box office has many channels. We need to know the turning broadcasting channel. Tables in the text should be seen as a big picture. Marxist view point tells that b/c media is owned by right winged capitalist society there are media favouring them. We can"t have disney channel to show certain things. Pg 35- walt disney company owns: horizontal integration, karl marx. Tremendous influence around the globe: in economics, politics, and all social theory, then and since. Regarded by some as the most influential. We have a great amount of wealth that is being present. He stated that economy, ownership and wealth are tied together. And how the messages of owners are carried by us. May 12, 2015: iphone 6- people must get it, buy and consume these.
