VCC236H5 Lecture Notes - Lecture 9: Sari, Furious 7, Foreign Direct Investment

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Document Summary

Developments in the early to half 20th century that gave rise to the global company and global media. The modern tnc emerged out of the steady growth of corporate enterprise in the wake of the industrial revolution in the 19th century. In britain and continental europe foreign direct investment (fdi) also reached substantial levels in the early 20th century. From the end of wwi onward europe was looking for ford direct investments in the rest of the world. Tnc is one that maintains facilities in more than one country and plans ints operations and investments in a multi-country perspective--herrmann & During the 20th century the tnc becomes the most important figure in globalization. Product is slightly modified to fit the locality. Motion pictures and advertising contributed to the growth of globalization. Hollywood films are essential to how the world consumes western products. These organizations organized a new world order so western, political interests can flourish in non-western countries.

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