PSY230H5 Lecture 17: psy230-lec 17 and 18

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11 May 2016
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Q: which statement about ultimate motive is correct. A: there"s no evidence to support the claim that there is an ultimate motive. A: on average, asian canadians and eu cdns have the same values. Cognitive psychologists found ways to sublimally present stimuli to participants: this technique spread to diff fields in psych to study traits. Perceptual illusions remain even when we are aware that it is an illusion. However, we can change our behaviour once we are aware of the illusion. Tat tests see ambiguous picture and project a story onto it: looks at themes that show up in the story, highly coded, not used a lot anymore. Projective tests: thematic perception tests (tat, rorschach. Computerized tasks: subliminal presented stimuli (awareness, reaction time tasks (controllability) Became most widely used implicit measure of individual differences. First used by social psychologists to study attitudes (prejudice, political attitudes, gender stereotypes, etc) Later also used to measure personality traits (self-esteem, shyness, extraversion)

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