CCT316H5 Lecture Notes - Lecture 7: Magic System, Gloria Steinem, Empowered

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Sa(cid:448)e politi(cid:272)al ads a(cid:374)d psa"s, a(cid:374)d (cid:271)ig (cid:272)a(cid:373)paig(cid:374)s for se(cid:272)o(cid:374)d assig(cid:374)(cid:373)e(cid:374)t. Go with one good specific advertisement for the first assignment, could even be one ad from a specific campaign. In the 1850s advertising was mainly a classified kind, in specified parts of the publication. It was still widely felt, in many kinds of trade, that (as a local newspaper summarized the argument in. Advertising is an open, fair, legitimate and respectable means of competition; bearing upon its face the impress of free-trade, and as of much advantage to the consumer as the producer. (williams, 16-17) Public relations: advertising was developed to sell goods, in a particular kind of economy. Publicity has been developed to sell persons, in a particular kind of culture: the methods are often basically similar: the arranged incident, the mention, the advice on branding, packaging and a good selling line.

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