PSY 3306 Lecture Notes - Lecture 2: Health Belief Model, Coeliac Disease, Mass Media

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Definition: to increase control over, and to improve health. Good health = personal and collective goal: individual: health habits. Sense of personal control is very important and hp puts a huge focus of this: health psychology: practice, maintenance and change. Showing them how to change the behaviour is very important and not just telling them. Coming up with strategies together is a very effective way of accomplishing this: interactions with medical system, mass media and legislation. Doctors should have conversations with their patients: meds on a continual basis in my regular routine. Mass media: make it available to individuals in a language that is understandable to them. (ie lack of scientific words) Cost effective: prevention and treatment costs will diminish if promotion is increased. Poor health behaviours poor health habits and illness: even if you go to the gym 5 times a week, if you smoke a pack of cigarettes a day, you still have behaviours to change.

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