CMN2160 Lecture Notes - Lecture 4: Space Bound, Simple Living, Marshall Mcluhan
3 Oct 2016
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Sept. 29/16: film: avatar - humans need resource and will take them without regard to others, set in the year. Time bound societies vs. space bound societies: themes include environmentalism, natives, destruction, medium is singular of media. However, it is an advance because it is portable: large scale truths, system of truths or myths that allow groups to exercise control over time or. This contributed to the downfall of the church when labour was exported to the netherlands (who challenged the monopolies of knowledge) and smuggled back documents into france in the. 12th century: mcluhan"s media history of modernity. 3 stages: tribal, detribalization, and detribalization: james carey: transmission model vs. Ritual model of communication allows us to ask a different set of questions to find the true meaning. Hot media: low-level of participation required e. g. theatre, movie, lecture, radio, photo, high in definition, enhances 1 single sense: person does not have to exert effort to understand it.
