CMN 2148 Lecture Notes - Lecture 12: Organizational Communication

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Internal communication careers: work within an organization to assist management in employee and management communication, coordinate a variety of training activities, coordinate internal communication media, facilitate team building, and develop numerous other communication activities. External communication careers: responsibility for external public relations activities; corporate advertising; community, shareholder, financial and government relations; corporate literature, sales promotions, and special productions. Sales careers: representing products and services to potential customers. Human services careers: responsibility for fund-raising, grant writing, and other formal budget justification processes. Human service professionals engage in counselling, design, administration, and evaluation of programs. Careers in education: teaching in high schools, junior colleges, and universities and curriculum development including for on-line programs. Management careers: responsibility for planning, coordinating, supervising, and controlling many of the activities of the organization. Consulting careers: work as an external adviser to organizations to identify problems, evaluate performance, find solutions, and implement a wide variety of change activities.

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