CMN 2148 Lecture Notes - Lecture 1: Amitai Etzioni, Constitutive Equation, Organizational Communication

• School: University of Ottawa
• Department: Communication
• Course: CMN 2148
• Professor: Mary Hawkins

Document Summary

Challenges for individuals and organizations: global warming, biodiversity, deforestation, poverty, education, digital divide, e-commerce rules, international labour, migration rules, global financial architecture, war, terrorism, accelerating rates of change. Conceptual age : characterized by rapid change associated with mass production of information, change requiring consistent involvement in the learning of new activities, processes and technologies. Information society: environment in which more jobs create, process, or distribute information than directly produce goods. The environment is characterized by mass production of information, which requires the constant learning of new activities and processes. Conceptual age: environment in which inventive, empathetic, big picture capabilities will be required for the most fulfilling jobs. Written and oral communication, inquiry, critical and creative thinking, qualitative literacy, cultural knowledge, teamwork, synthesis of learning, and strong interpersonal ethics will be highly valued. Jobs of the conceptual age: teacher, lawyer, media, writer, medicine, engineering, finance.