ADM 2341 Lecture 14: Untitled 5

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= the level of activity at which total revenues equal total costs (both xed and variable). At this volume of sales, the company will realize no income and will suffer no loss. > process of nding the break-even point is called break-even analysis. The break-even point can be: calculated with a mathematical equation, 2: derived from a cost-volume-pro t (cvp) graph. calculated by using contribution margin. > using the contribution margin ratio is very useful for determining the break-even point in total dollars (rather than units) target operating income = an income objective for individual product lines. > it indicates the sales the company needs in order to achieve a speci ed level of income. > the sales necessary to achieve the target operating income can be determined from each of the approaches used to determine the break- even sales.

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