PSYC*4110 Lecture Notes - Lecture 3: Floyd Henry Allport, Cognitive Dissonance, Slot Machine
Document Summary
Animal controls what they do and how they react. Positive reinforcement: give them something good like a cookie. Negative reinforcement: take away something bad like seat belt noise. Positive punishment: give them something bad like spanking. Negative punishment: take away something good like video games. Fixed interval: you get response after set number of time like 1 hour get 14$ Fixed ratio: you get response after set of responses like 1 candy per house tick-or-treating. Variable interval: you get response able random amt/average of time like fishing or job promotion. Variable ratio: you get response after random set of responses like slot machine. Extinction is when the cs and ucdt stimulus isn"t pair and behaviour not reinforced. Book of beyond freedom and dignity and book of walden two skinner. Wrote social psychology textbook and said it was experimentally objective. Looked at you alone vs. group in controlled situations. Nomo-thetic psychology focuses on characteristics that vary on quantitative scale.
