REC280 Lecture Notes - Lecture 10: Travelocity, American Express, Air Canada
11 Jul 2018
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Document Summary
Travel can be sold at the wholesale lvl by a tour operator or wholesaler or at the retail level by a travel counsellor. Tour operators sell counsellor a commission and sometimes a volume incentive override. Tour operators are then restricted to selling travel arrangmenets that they have contracted for ahead of time. Travel counsellors are highly educated 82% have post secondary. The first recognizedpackaged tour was developed by a minister-thomascook. Tour wholesaler went from one travel supplier to another , book space for their tours. They did not buy the product but acted as intermediaries b/w the supplier and the travel agency. Sunquest acts both as wholesaler, sellng ind products to retail agencies and tour operator- selling complete tour packages including services of a destination representative toronto based holiday house sells only as a wholeseller. Later operator consolidator act as wholesalers or intermediaries b/w airliens nd travel agencies and apy a acommission on tickets sold.
