PSYCH101 Lecture Notes - Lecture 7: Encoding Specificity Principle, Hierarchical Organization, Memory Consolidation

• School: University of Waterloo
• Department: Psychology
• Course: PSYCH101
• Professor: Stephanie Denison

Document Summary

Classical conditioning and operant conditioning: observational learning. The mind as an information processing unit limited resources info must move through the system: many psychologists agree this is the best way to look at it. Sensory input sensory memory attention working or short term memory encoding long term memory. Three stores: differ in function, capacity, and duration: control processes: control movement of info within and between stores. We (cid:272)a(cid:374)"t deal (cid:449)ith all of the(cid:373), e(cid:448)er(cid:455)thi(cid:374)g (cid:449)e do takes e(cid:374)erg(cid:455) Function: hold info long enough to process basic physical characteristics: capacity: large (maybe even unlimited, duration: very brief, not (cid:272)o(cid:374)s(cid:272)iousl(cid:455) a(cid:449)are of (cid:449)hat"s e(cid:374)teri(cid:374)g our se(cid:374)sor(cid:455) Echoic memory (auditory information: hold info longer than iconic memory. Sensory memory is unconscious, automatic: no attention or interpretation needed. You need attention to move things into working memory. Attention must be focused but flexible: pre-attentive processing: unconscious analysis of sensory information.