PSYC 1000 Lecture Notes - Lecture 3: Binge Drinking, Starbucks, Centre For Addiction And Mental Health
11 Dec 2016
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Document Summary
A structures process of trying to understand the causes of mental processes and behavior using the scientific approach. Descriptive: observation variables x and y, primary goal is to describe. Is the variable x having a causal effect on the variable y: examines causes. Case study: observing and gathering information to compile an in depth study of one individual. Naturalistic observation: recording behavior in the environment without control or manipulation: watch people without them realizing you"re there. Survey: a method of gathering information about many people"s thoughts or behaviors through self-report: example: telephone survey on the attitude of the people working to make politicians. Correlational research method: focus on the mere association of two events: typically in terms of correlation coefficient, correlation coefficient: a measure of association between two variables that varies in direction (positive vs. Negative) and in strength: positive occurs when variables increase together.
