HROB 4060 Lecture Notes - Lecture 11: Brand, Job Enrichment, Nominal Group Technique

• School: University of Guelph
• Department: Human Resources and Organizational Behaviour
• Course: HROB 4060
• Professor: Mir Lofti

Document Summary

Strategic hrm the management of hr philosophies, policies, and practices that facilitate the achievement of the organizational strategy. Ideally these components attract, develop, motivate, and train employees who ensure the survival and effective functioning of the orgs members. Split among 2 categories: transactional activities, routine activities, payroll, functional activities, concerned with the effective use of human capital, decision making. Hr strategy must support the organizational strategy. The harder a resource is to be imitated the more durable the more durable the source of competitive advantage. To achieve a sustained competitive fi(cid:396)(cid:373)"s hr (cid:373)ust (cid:373)eet (cid:1008) (cid:272)(cid:396)ite(cid:396)ia: employees show superior performance are valuable, hr is difficult for competitors to imitate, hr is rare; talent war, hr is hard to substitute. Although high performance hr practices generally contribute to high performance, can be costlier to firms that pursue a differentiation strategy as opposed to a low-cost strategy.