MARK468 Lecture Notes - Lecture 7: Shoppers Drug Mart, Club Monaco, Booster Juice
13 Jul 2018
School
Department
Course
Professor
Document Summary
Chapter 7 - international retailing strategy speaking about cultural differences and logistical and legal issues mostly. 2006 - hbc bought by american billionaire, jerry zucker. 2011 - target takes over sites operated by zellers. Buyouts shoppers drug mart club monaco tim horton"s future shop winners - tjx. U. s. retailer banners now control approximately 38% of all retail sales in canada. Us and canada are very similar - similar economies, cultures, etc. Canadian retailers in the u. s. many unsuccessful ventures by: canadian tire, future shop, shoppers drug mart. Aldo is a success - over 1000 stores in 65 countries other successes are joe fresh (i think closed now), aritzia, booster juice, and lululemon. Attractiveness of international markets two factors in determining the attractiveness of different international opportunities: Kirana sector - would ruin their own economy greatly fast food and other food supply are the most common to enter india.
