PSYC 2400H Lecture Notes - Lecture 4: Stroop Effect, Psychological Refractory Period, Electrodermal Activity
4 Apr 2016
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Refers to mulisensory integraion: inluence one another. They interact: afect the same processing mechanism at some point. Afected by proximity: locaion share the same space, time same start ime. Afected by relaive strength of the two perceptual responses. Mcgurk efect what we sees over ride what we hear: the mouth movements we see override the simuli we hear. If we hear a man saying baa but his lip movements resemble f we will hear what we see. Ex. color and taste purple ketchup: ex. quaker oats are made of apple but colored to peach. Wrote on of the most inluenial textbooks. James says atenion is focusing/selecing one of many objects: this is wrong. How we become aware of one thing in a mulitude of others. Selecive atenion whole vs. divided atenion: ex. watching tv while take notes. Pre-atenive processing refers to we select something to atend to and anything prior to selecion: ex. selecing the color red on a sweater.
