BUS 478 Lecture Notes - Lecture 2: Sidney Crosby, Tim Hortons, World Economy

• School: Simon Fraser University
• Department: Business Administration
• Course: BUS 478
• Professor: Da Silva Rui Jorge Basto

Document Summary

People who want to buy and sell books online. For every transaction i get a small commission. Knowledgeable employees area of competences in comparison to department stores. Circuit city was the first to pioneer in the mass electronic business. However, they started to diversify (customizable radios, used cards, etc. ) Strategically speaking, this wasn"t the business they were in not their strength. This also got into the turf of other people, who were already in the businesses that they were diversifying into. This is when best buy came in, while they were distracted. The global economy the world is very open. It"s very easy to manufacture in one place, package in another, distribute in another, and sell in another. This means there are more players in the marketplace more competitive. There"s a lot of information which is accessible. There are so many different solutions for different problems in the marketplace.