BUS 237 Lecture Notes - Lecture 8: Relate, Customer Service, Product Management

• School: Simon Fraser University
• Department: Business Administration
• Course: BUS 237
• Professor: Peter Tingling

Document Summary

Changing the product: by introducing new products or services, or enhancing current products or services: business processes: organizations use technology to help lock in customers/suppliers, establish alliances, reduce costs, and create entry barriers for competitors in the market. Competitive advantage using is: businesses determine competitive strategies. Information systems are developed to support business processes: by making the primary and support activities in an organization more productive than those of competitors. Increased productivity is realized when business processes within the organization become more effective and more efficient. Calculation systems: major motivation behind the invention of computers , antiquated systems, relieved workers of repetitive calculations. Produced little information e. g. systems that computed payroll and wrote paychecks; inventory tracking. Facilitated the work of single department or function. Companies added features and capabilities to information systems to support more functional-area activity. Functional silos: systems designed to work independently of one another.