SOC 202 Lecture Notes - Lecture 11: Evolutionary Algorithm
Document Summary
How people make a living in social media. Lecture 11: social media (june 15 th ) Interplay with fame and some sort of interesting idea. Cool hunting search for some sort of personality. It kills what it finds because when they discover cool people force them to move on from it. Excessive advertising allows teens to become cynical about marketing. Front line clip: the more likes you get, the more self-power you receive, in this generation, you are what you like. They turn those likes into money: there is an endless over loop between broadcast and social media. Consumers make the content of media, and then content is sent back to the marketers: selling out means selling out your likes in exchange for different merchandise from sponsors. It means to sell out your likes and shares to win prizes from these merchandisers.
