GMS 522 Lecture Notes - Lecture 5: Corruption Perceptions Index, Bribe Payers Index, Blood Diamond

• School: Ryerson University
• Department: Global Management Studies
• Course: GMS 522
• Professor: Carlyle Farrell

Document Summary

Midterm: 30 multiple choice, 6 short answer questions, total of one hour, no simulation decision next friday (reading week) Political and legal factors play a critical role in global marketing. Best global marketing strategies may fail as a result of unexpected developments in the political and legal environments. Political and legal factors are often interwined as laws result from politiacl decisions: Need to consider: home country environment, host country environment. The state of international relations between home country and host country. Home country legislation may not be designed specifically to influence global marketing but can have an impact on domestic firms" operations abroad. Examine: embargoes and sanctions, export controls, import controls, regulation of firms" international behaviour. Embargoes & sanctions: terms trade sanctions and embargoes refer to government actions that distort the free flow of trade in goods & services or ideas for decidedly adversarial and political, rather than strictly economic purposes.