GMS 200 Lecture Notes - Lecture 8: Infomediary, Kijiji, Coopetition

• School: Ryerson University
• Department: Global Management Studies
• Course: GMS 200
• Professor: Ado Abdoulkadre

Document Summary

Competitive advantage : operating with an attribute or set of attributes that allows an organization to. Sustainable competitive advantage : one that is difficult for competitors to imitate outperform it rivals. Technology resources utilization to accomplish organizational goals with sustainable competitive advantage. Strategy : a comprehensive action plan that identifies long-term direction for an organization and guides. Strategic intent : focusing all organizational energies on a unifying and compelling goal. Strategic management aims to create above-average returns for investors. Returns exceeding those for alternative opportunities at equivalent risk. Higher returns depends on organization"s competitive environment. Strategic management : the process of formulating and implementing strategies to accomplish long-term. Strategic analysis : process of analysing the organization, the environment, its competitive postion and goals and sustain competitive advantage current strategies. Sets long-term direction for the total enterprise. Identifies how a division or strategic business unit compete in products or services.