CRI 100 Lecture Notes - Lecture 9: Anthony Giddens, Free Trade, Neoliberalism

• School: Ryerson University
• Department: Creative Industries
• Course: CRI 100
• Professor: Jeremy Shtern

Document Summary

The intensification of worldwide social relations which link distant localties in such a way that happenings are shaped by events occurring many miles away and vice versa . International: exchanges between cultures and states; sum = to parts. Global: cosmopolitan mix, something new and unique created; sum > parts. Historical ebb and flow between primacy of internationalism and localism. Current moment of culture/politics/economics is highly internationalized. Evidence of global unprecedented amongst previous internationalized moments. Collapse of mass publics/rise of niche audiences. Movement + global communication platforms = engagement with hybrid identities (ex. Digital icts: more touch points for distributing creativity, more choices for audiences. Concerns about power of developed countries, multinational firms and cultural imperialism (the neoliberal critique); Hub and spoke model where creative work is done in a handful of clusters and much of the world contributes to creative industries only through instrumental work (the new international division of labour critique);