CMN 279 Lecture Notes - Lecture 2: Asteroid Family, Dependent Clause
28 Feb 2017
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Turning down applicants, invitations, proposals, bids, etc. Eliminate need for clarification or future contact. Aim for a neutral tone to avoid defensive responses. Don"t plead for their understanding (do not: i"m sure you can understand) Don"t open with expression of sympathy that hint at the bad news. Emphasize positives avoid revealing bad news first hand: bad example: When to use direct if the news is bad: Is expected: announces you want tot end a business relationship. Use indirect if the news is bad: Is sudden and/or extreme: personal in nature, needs cooperation and an agreement. For direct: for a brief, simple statement of the bad news (only once, provide explanation that reader can accept, offer an alternative (if possible, close with a goodwill statement that does not repeat the bad news. Short statement that gets reader"s attention buy cushions the bad news that is coming: provide a solid explanation.
