HPED 2440 Lecture Notes - Lecture 7: Crowdsourcing
8 Feb 2020
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Writing an ask letter: search for relevant templates, provide a strong case for action, customize the ask to fit the organization, use postscripts to tell them what the donation directly helps with, see slide 4 for more information. Trends in fundraising: more organization have csr, philanthropy, or sponsorship budgets available for cd projects, read organization"s missions/priorities to find a good match for you. It is critical that you understand the criteria before applying to find a good match to your organization and needs: most all governments and agencies promote opportunities online (see slide 6 for links) Other trends in community development: crowdsourcing need lots of marketing power for optimal success (ex. Invite major donors to take part in event or project site. Letter written by children if appropriate: match the effort to the value of the gift, announcement at event/special guests, formal letter and project photo, certificate or plaque, social media, newsletters, newspaper, radio, banners.
