SOCPSY 1Z03 Lecture Notes - Lecture 4: Scientific Method, Psych, Herbert Blumer

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Social psychology is the systematic study of the nature and causes on human social behaviour. Behaviour (action), affect (emotion), and cognition (thoughts) What people do and why they do it. Employs the scientific method and formal research methodologies. There are 5 core concerns in social psychology. The impact of one person on another person. Relations with others impact thoughts, behaviour, attitudes, emotions and sentiments. The impact that a group has on its individual members. Development or norms and values, process of socialization. The impact of a members on a group"s activities and structure. Roles and responsibilities that develop in groups: leaderships, power and the development of skills. Impact of groups membership on individual and collective identity; how relationship develop. Impact of social context on the individuals and groups. Role of socialization, adjusting to meaning and social cues. How what people learn change with time and place.

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