SOCPSY 1Z03 Lecture Notes - Lecture 7: Psych, Impression Formation, Latanya Sweeney
4 Nov 2016
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Document Summary
Social perception refers to constructing an understanding of the social world from the data we get through our senses: the processes by which we form impressions of other people"s traits and personalities. Attribution refers to the process of inferring the causes of a person"s behaviour (eg. motives, traits, and situational pressures) We used schemas: a well organized structure of cognitions about some social entity such as a person, group, role, or event, schemas help us to categorize, eg. we associate a set of behaviours with an aggressive person. And prototypes: abstractions that represent the typical of a class or group. Schemas help us respond appropriately to situations. Schemas make this possible by: making certain facts easier to remember, helping us process info faster, guiding our inferences/judgments about people and objects, help us interpret ambiguous elements in the situation. Person schemas are cognitive structures that describe the personalities of other individuals.
