SOCIOL 1A06 Lecture Notes - Lecture 8: Structural Functionalism, Noam Chomsky, Mode Media
Document Summary
Social media: texting, messaging, sharing media on youtube, facebook, etc. Mass media examined by: structural functionalism. Explore the ways of how the media reinforces social solidarity. Examine how we create society individually (i. e. interactions on. Micro-level interaction shows us how social relationships work. How are people creating and recreating society. Networked individualism: new information technologies are changing the ways social networks exist: conflict theory their interests forward. How the ruling, political, and economic elite are using the media to put. Looking at the media from the point of view of social conflict and inequality. Dominant ideology: the media serves the interests of the ruling class, the people who own the means of production. They control the production and dissemination of ideas. The set of ideas is the dominant ideology. Mass deception: the media serves to deceive the audience. They don"t encourage critical thinking on the audience, but it promotes complacency (pacifies us, the fluffy entertainment).