MMEDIA 1A03 Lecture Notes - Lecture 2: Sherry Turkle, Industrial Revolution

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Technology is the expression of social practices, ways of doing, being, how we organize ourselves as a society. Technology is not neutral, its an active agent. Progression of evolving, back into slouched position. The medium is the message - marshall mcluhan. Marshall born in 1911, was a canadian scholar. He studied english, considered to be one of the founders/theorists of media theory/studies. Title of one of his books, he coined the term global village . He predicted the development of the internet and the web. He did a study of the historic of russian media technologies, gutenberg galaxy (the press) how the public access of literary media. Achieved the status of a rockstar in the 60"s. Speech has been abstracted into texted, it can be standardized and distributed. The recording of info that allows nation states to organize and be managed so laws and records can be distributed.

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