ECON 1B03 Lecture Notes - Lecture 26: Perfect Competition, Profit (Economics), Demand Curve
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ECON 1B03 Full Course Notes
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Notice that p is ultimate factor in a firm"s production decision. If it tried to charge a p > market p, people would stop buying from it completely. Individual firm"s demand curve in a perfectly competitive market is precisely price level ! So, in perfect competition, for a firm. P = ar = mr = d. When p > atc, a firm makes positive economic profit. These are profits far above what you"d expect a firm to typically make in that industry. When p < atc, a firm makes negative economic profit, a loss. When p = atc, a firm makes zero economic profit. It means a firm is earning a decent return in industry. Firm is still making money, just not atypical profit. You"d still be making an accounting profit. When firm earns zero economic profit, firm is just breaking even (no profits, no losses)