COMMERCE 4SA3 Lecture Notes - Lecture 8: Social Stratification, Hierarchical Organization, Masculinity

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Culture aspe(cid:272)ts of (cid:272)ultu(cid:396)e a(cid:374)d i(cid:373)pa(cid:272)t o(cid:374) ib. Rules of thumb for cross culture business: slow down, establish trust, understand the importance of language, respect the culture, understand the components of culture. Problems: we make decisions based on our own cultural background and frame of reference, analyzing possible effects of diverse cultural factors on business is difficult because culture is present in everything we do or think. Cultural influence is often subtle and intricate: e. g gift giving is expected in some countries but frowned upon in others (some companies put a price tag, if over the price tag it is a bribe) It changes out build relationships in other cou(cid:374)t(cid:396)(cid:455)"s: canada has grey area, look at (cid:449)hethe(cid:396) it is (cid:448)alua(cid:271)le e(cid:374)ough to (cid:272)ha(cid:374)ge the pe(cid:396)so(cid:374)"s perspective or decision then it is a bribe. If it is a part of doing business and building a relationship, not a bribe.

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