COMMERCE 1BA3 Lecture Notes - Lecture 5: Carl Jung, Glass Ceiling, Takers

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1-2qs on perception- models social identity, attribution theory (internal/external) - cues. *choose all 5 models of personality, +3 from other. Not tested on carl jung and myers briggs. Individual"s value system - tendency for things you prefer when given a choice. Awareness (part of ei cut 1, self-awareness, values, legacy); fit with others (culture; is your core compass going to fit our culture) ; this would affect how you would interpret success; 5. individualism/collectivism - individualistic: all about the one person, want independence, expecting you to take initiative; collective: interdependence = want a clan, believes in group process; success no matter what it costs you (indiv) 6. long-term/short-term - long-term: big pic, cares about reputation/branding, how it"ll affect sustainability; short: about short-term game, they committed fraud, robbery, they didnt have long-term. Attitudes (a fairly stable evaluative tendency to respond consistently to some specific object, situation, person or category of ppl) Value: i dislike anything that ruins my family.

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