COMMERCE 1BA3 Lecture Notes - Lecture 4: Motivation, Cognitive Dissonance, Motiva Enterprises

• School: McMaster University
• Department: Commerce
• Course: COMMERCE 1BA3
• Professor: Teal Mc Ateer

Document Summary

Motivation - chapter 5 (160-187),chapter 6 (202-229), chapter 2 (56-70) Strength of someone"s work related behaviour: effort, persistence (of effort, how determined you are, direction of effort, where/how you will get there (channel your persistent effort, goals, objective/purpose. Motivation that stems from the direct relationship between the worker and the task. Feelings of achievement, accomplishment, challenge, stimulation, excitement, growth, learning, etc. Motivation that stems from the work environment external to the task. Focus on the content of an individuals needs and motives. (cid:1009) le(cid:448)el hie(cid:396)a(cid:396)(cid:272)hal (cid:374)eed theo(cid:396)(cid:455) of (cid:373)oti(cid:448)atio(cid:374) Did(cid:374)"t like the (cid:449)o(cid:396)d "(cid:374)eed" a(cid:374)d i(cid:374)stead used "fa(cid:272)to(cid:396)s" Si(cid:373)ila(cid:396) to maslo(cid:449) - had a satisfaction progression hypothesis. Moti(cid:448)ato(cid:396)s (cid:272)a(cid:374) o(cid:374)l(cid:455) (cid:271)e (cid:373)oti(cid:448)ati(cid:374)g o(cid:374)l(cid:455) if h(cid:455)gie(cid:374)e fa(cid:272)to(cid:396)s ha(cid:448)e (cid:271)ee(cid:374) fulfilled. Alde(cid:396)fe(cid:396) (cid:396)efo(cid:396)(cid:373)ulated maslo(cid:449) i(cid:374)to easier set of 3. Need fo(cid:396) a(cid:272)hie(cid:448)e(cid:373)e(cid:374)t: high need/maintaining high standards/solid work ethic positions of leadership. Need fo(cid:396) po(cid:449)e(cid:396): desi(cid:396)e to i(cid:374)flue(cid:374)(cid:272)e/desi(cid:396)e to e(cid:454)e(cid:396)t (cid:272)o(cid:374)t(cid:396)ol/desi(cid:396)e to seek out the ability.