CMST 1A03 Lecture Notes - Roland Barthes, Communication Studies, Everyman

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A normative, classical and conservative meaning: opera is high culture. this meaning shapes our tastes and tells us what is aesthetically pleasing: o. An interpretive, anthropological meaning: culture is the way we live. this meaning observes the meanings and values we use, in everyday life, not only in high culture. This dual meaning made it difficult for cultural studies to define itself as a field, at first. The first shift was in the work of roland barthes: o, o. Barthes thought that all the apparently spontaneous forms and rituals of a culture are subject to a systematic distortion and could be converted into myths. Barthes vision of culture extends past the library and high culture to include everyday life. Barthes wanted his science of signs based on linguistics to bridge the gulf between the alienated intellectual and the culture of everyman . Ideology is profoundly unconscious and thus it pervades the semantics of our everyday speech.

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