CMST 1A03 Lecture Notes - Lecture 11: Frankfurt School, Frankfurt Group, Media Consumption

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Effects of a person"s viewing behaviour on their concept of social reality. The frankfurt school argued that through developments in culture, industrial capitalism penetrated deeper into cultural life and created a ready-made way of life. Adorno and horkheimer criticisms came up with the term the culture industry to describe the profound impacts of capitalist methods of mass production on cultural life. All data transferred between sender and receiver is treated equally by the network. End-to-end architecture where the network is impartial to the information transferred. Generally refers to services that operate on open internet networks which they do not manage/control to distribute their content. They operate over the top of traditional satellite and cable services. User generated content : providing and expanding part of our media choice. Gutenberg"s printing press helped create a new kind of audience- disconnected from time + place. The printing press - led to messages being increasingly mediated.

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