ANTHROP 3PD3 Lecture Notes - Lecture 8: Haute Couture, Ikea, Grant Mccracken

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Anthropologists do fieldwork (this is because they have prior knowledge on it) The engineering department at mcmaster has hired a full time anthropologist to develop conversational and speaking skills. One project he is working on rn is prosthetic devices. He works in the health and medical division. He was the first person who really started this idea of corporate anthropology. Phd uni of chicago, studied american culture for 25 years. Featured on the oprah winfrey show and worked for many organizations including timberland, What are some ethical issues/problems that might arise from this type of work? how is it different. Many corporations hiring anthropologists are only looking for a quick fix. Really strict deadlines (you are only allowed to x amount of research in x amount of time)

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