PSYC 215 Lecture Notes - Lecture 10: Normative Social Influence, Ideomotor Phenomenon, Stationary Point
20 Mar 2016
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Social influence- the many ways that people affect one another, including changes in attitudes, beliefs, feelings, and behaviour that result from the comments, actions, or even the mere presence of others. Conformity- can be good (beneficial) or bad; we may be well served by doing what others are doing in the same situation, unless we have a good reason not to. Automatic mimicry- sometimes we mindlessly imitate other people"s behaviour. In one study, undergraduates at nyu took part in two 10-minute sessions in which each of them, along with another participant (confederate) was asked to describe various photographs from popular magazines such as newsweek and time. The confederate in one session frequently rubbed his or her face, whereas the confederate in the other session continuously shook his or her foot. As the participant and confederate went about their business of describing the various photographs, the participant (only) was being videotaped.
