SUST 2000 Lecture Notes - Lecture 11: Pest Analysis, Assertiveness, Swot Analysis
22 Nov 2017
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Pestle - political, economical, social, technological, legal, environmental = analysis of the macro environment before starting a new project. Helps organizations develop a full awareness of all factors involved in a decision. Identify opposition for a new venture or strategy. S and w considered internal factors control. O and t external factors no control. Technique that enables groups/individuals to move from problems and traditional strategies to a fresh perspective. Characteristics that place the firm/program/business plan at a disadvantage relative to others. Detract from its ability to attain the core goal and influence its growth/success/achievements. Are the factors which do not meet the standards they should meet. Arise when a ground for benefits is created which enables progress/profit. External elements that could cause trouble, external factors that are out of control and could place programs/policies/organizations at risk. Arise when conditions in external environment jeopardize integrity, continuity,
