SOCI 2001 Lecture Notes - Lecture 2: Level Of Measurement, Thick Description, Malignancy
Document Summary
Emphasis on producing a rich and detailed understanding of social phenomenon; sometimes referred to as thick description". Recognition that not all social phenomenon can be understood qualitatively, i. e. , just because it cannot be measured does not mean it is not important. Particularly well-suited to understanding some aspects of social life, e. g. , detailed lived experiences and not abstracting them to numerical data. There are methodological differences (research design, including methods used), but also differences in what there is to study (ontology) and how we can know about it (epistemology) Don"t have to know for final exam. Methods include: in-depth inductive interviews, participant observation, photo elicitation, etc. Methods include: standardized deductive interviews, statistical analysis, ect. Inductive (generally used in qualitative research designs: moves from general to specific, observation research question conduct research theory. Deductive (generally used in quantitative research deigns: moves from specific to general, theory hypothesis conduct research observation. Example #1: in depth- lived experiences of illness.