LAWS 3205 Lecture Notes - Lecture 1: Overconsumption, Junk Food, Septuagint

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As discussed last week in our introduction - regulation of the consumer is all around us: Consumer law and regulation focuses on issues revolving around: Regulation of competition/commercial activities in the marketplace: regulation acts as a (cid:373)ea(cid:374)s to (cid:862)p(cid:396)ote(cid:272)t(cid:863) the (cid:448)alue of the (cid:272)o(cid:374)su(cid:373)e(cid:396) i(cid:374) the marketplace. Economic relationship between the consumer and a commercial entities. Moving beyond the economic value the co(cid:374)su(cid:373)e(cid:396)(cid:859)s o(cid:272)io- legal value and cultural value. How do we regulate social and cultural values- see hunt article. Regulation of the social and cultural value of the consumer. Post modern consumer has evolved from a simple purchase of goods and services to an agent defining the self through the consumption of branded goods and services. Material possessions are the defining (cid:272)ha(cid:396)a(cid:272)te(cid:396)isti(cid:272)s of o(cid:374)e(cid:859)s self (cid:449)ithi(cid:374) ou(cid:396) so(cid:272)iet(cid:455). (a) power relationship between those who control the marketplace and consumers: Controlling access to goods and services (b) the role of regulation as a means to protect the consumer.

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