GEOG 1F90 Lecture Notes - I Am Canadian, Place Branding, Comefrom
From last time
Traditional view- unique, bounded, separate
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Sense of place
Vary across individuals and groups
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Might contrast with "home"
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Can be interpreted differently
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Can identify against a place-- I am, I am not
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Assumptions
Place is central to who we see ourselves as (example: I Am Canadian)
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Home is central
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We started by saying that place is linked to identity
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Rethinking identity and place
They come from and are always social constructions
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Don’t exist in and of themselves
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The things that we see as home is social constructions but that social construction is
influences by social and cultural power
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Place is not natural
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Feature that can be commodified
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Sell the image to those might visit
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Promote the image to residents
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Cultivate local identities with the product
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We can see that is effective because Niagara's characteristic has wine industry and
vineyard is number ones
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Place branding:
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Place reflects underlying structures of power
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Due to the fact that it is about power
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Using culture and cultural symbols to put up walls
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Place can be abut inclusion/ exclusion
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More Questions
Sense of place around the world is the same
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Is there such a thing as a global village?
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Places that are somehow a unique culture
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Are there distinct global spaces?
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World seems to be getting smaller with technology
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Time space convergence
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Social, economic and political systems that spread along with the shrinking of the
world
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Trying to homogenize the world
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Time space distanciation
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Capitalism need things to go faster, markets to expand
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Time space compression
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Does it make sense to talk about a "sense of place"?
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Does it still make sense to talk about places as coherent, bounded, and settled?
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Place in a globalizing world
This looks exactly like…..
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No references to a specific location
It refers to what is called the casual eradication of distinctive places and the deliberate making of
standardized landscapes and the weakening of the identity of places to the point where they both
look alike and offer the same bland possibilities for experience
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Placelessness
Week 11- Geographies of Culture
GEOG 1F90 Page 1
Document Summary
Can identify against a place-- i am, i am not. We started by saying that place is linked to identity. Place is central to who we see ourselves as (example: i am canadian) They come from and are always social constructions. The things that we see as home is social constructions but that social construction is influences by social and cultural power. We can see that is effective because niagara"s characteristic has wine industry and vineyard is number ones. Due to the fact that it is about power. Using culture and cultural symbols to put up walls. Sense of place around the world is the same. World seems to be getting smaller with technology. Social, economic and political systems that spread along with the shrinking of the world. Capitalism need things to go faster, markets to expand. Globalization and the spread of capitalism makes things the same. Homogenizing impulse of globalization generally and popular culture specifically.
