PSYC1001 Lecture Notes - Lecture 3: Cognitive Dissonance, Social Perception, Theory Of Reasoned Action
19 May 2018
School
Department
Course
Professor
Social perception 2
Attitude change
Do attitudes predict behaviour
• Implicit attitudes predict…
o Spontaneous, non-verbal behaviour
o Behaviour under time-pressure
• Explicit attitudes predict..
o Deliberate behaviour
o Theory of reasoned action (Ajzen and Fishbein)
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o Theory of planned behaviour (Ajzen and Fishbein)
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Cognitive dissonance
• State of tension one experiences after making a decision, taking an action or being exposed to
info that is contrary to one's prior beliefs, feelings, values
find more resources at oneclass.com
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• Incongruent cognitions
• Motivated to reduce tension
o Change behaviour
o Change opinion
o Add new constant cognitions
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• Festinger
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find more resources at oneclass.com
find more resources at oneclass.com
