MKTG2505 Lecture Notes - Lecture 6: Rapid Prototyping, Performance Appraisal, Google Cardboard
Document Summary
Lecture 6: product design & development team management (part 2) Derivative products to be made from the same basic platform as technology to suit market tastes, or manufacturing skills change lowers overall costs. Mock-ups for example in wood, and rapid prototyping for visualization, feel and to allow adjustments or fiddling with shape and size: fabricated prototypes. Functional versions that may look like the final product, gives the opportunity to test function or prove that it works: rapid prototyping. A large group of technologies that create 3d physical parts directly from the computer, becoming very popular because of the speed and accuracy available. Physical prototype development: happens during the design verification phase of npd, demonstrates or proves aspects of a design (usability, aesthetics, etc. , assists in providing specifications for a real, working system. Prototypes and their intended purpose: comprehensive prototype complete, fully-functioning, full-size product ready to be examined by customers.
