PSY1022 Lecture Notes - Lecture 3: Psych, Thermostat
Document Summary
Psych 1b week 3 psychological discovery 1 pre-class videos. Youtube video = research startup, the research cycle. Mckenzie"s 5 step research cycle: conception phase = what is the q you"re trying to answer. Your research q should be grounded in theory and the results already found by others. Hence, knowing what others have done is the first thing to do. You should have the most important theories, main authors, current trends, research results uncovered by others. Your research problem should build upon these and create new knowledge. Why are you doing it in the first place: elaboration of the research plan = what is the best way in going about answering your q. First, choose a broad method following a research paradigm. A) quantitative approach = surveys, other experiments where you analyse data using statistics. B) qualitative approach = interviewing subjects, observations.