BMS1052 Lecture Notes - Lecture 2: High-Context And Low-Context Cultures, Social Inequality, Communication Problems
Document Summary
Even though hofstede"s model is generally accepted as the most comprehensive framework of national cultures values by those studying business culture, its validity and its limitations have been extensively criticized. Western bias, both in his selection of labels and collection of data. Hofstede always assumed the culture of a nation as one total culture and he ignored all the different small culture practices that exist within the same nation. The dimensions are very few and they do not contribute to make a sufficient information about cultural differences. Clyne largely avoids using the labels masculinity" and feminity", which we ourselves find overgeneralise and perpetuate gender stereotypes. He instead uses such words as harmony and degree of negotiation as well as assertiveness and weakness. Edward t. hall (high and low context cultures) Are those in which much of the meaning exchanged in a context is done so without or with relatively few words.