S W 313 Chapter Notes - Chapter 9: Likert Scale, Structured Interview

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27 Feb 2017
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It is virtually impossible to avoid all possible types of measurement error. One of the most common ways that social work researchers get data for analysis and interpretation is by asking people questions. Questions and statements: questionnaire a document that contains questions and other types of items that are designed to solicit information appropriate for analysis. Make items clear: questionnaire items should be clear and unambiguous, things can be clear to researchers but unclear to respondents. Respondents must be willing to answer: often researchers would like to learn things from people that they are unwilling to share. Questions should be relevant: questions asked in a questionnaire should be relevant to most respondents, you may have no way of telling which responses genuinely reflect attitudes and which reflect meaningless answers to an irrelevant question. Short items are best: long and complicated items should be avoided, researchers should assume that respondents will read items quickly and give quick answers.

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