WRITING 39B Chapter Notes - Chapter 10: Rhetoric

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The rip (cid:894)or: (cid:862)the ca(cid:448)e of trails(cid:863)(cid:895: limitless formal and rhetorical creativity, a way for you to show your know-how and adaptability as a rhetor. Conceptualizing a project: step one: choose a purpose, audience, and context. Make focused decisions in order to appeal to that audie(cid:374)ce"s de(cid:373)a(cid:374)ds. Understand the context of your project so you can identify which ongoing conversations you can join and the impact your project will have on that conversation: step two: defining genre, medium, and venue. Venue: the place your text will appear. Ask questions about how the audience will encounter the text (aka format of your text: step three: researching and analyzing models. If (cid:455)ou"re i(cid:373)itati(cid:374)g a(cid:374) e(cid:454)isti(cid:374)g rhetorical for(cid:373) for the model, make sure to analyze the rhetorical situation of the model to enhance the outcome of your project. Understand the convention of your model: step four: composing your rip project. Demonstrate rhetorical sensitivity by ensuring every choice you make is purposeful.

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