PSY 307 Chapter Notes - Chapter 5: Cognitive Evaluation Theory
Document Summary
Inherent propensity to engage one"s interests and to exercise one"s capacities. In doing so, to seek out and master optimal challenges. Such as food, money, praise, attention, gold stars, approval, scholarships, awards, smiles, public recognition, a pat on the back, prizes, and various incentive plans. Reinforcers: the only way to identify a reinforcer to actually give it and then wait and if the reinforcer will increase behavior. Researchers have no means of identifying reinforcer before using. Positive reinforcers: any environmental stimulus that, when presented, increases the future probability of the desired behavior. Negative reinforcers: any environmental stimulus that, when removed, increases the future probability of the desired behavior. Punishers: any environmental stimulus that, when presented, decreases the future probability of the undesired behavior. Rewards: offering from one person given to another person in exchange for his or her service of achievement. Cognitive evaluation theory: asserts that all external events have both a controlling aspect and an informational aspect.
