PY 101 Chapter Notes - Chapter 21-24: Representativeness Heuristic, Availability Heuristic, Recognition Memory

• School: University of Alabama
• Department: Psychology
• Course: PY 101
• Professor: Tammi Carroll

Document Summary

Tip-of-the-tongue phenomenon- the inability to recall information that one realizes one knows-- a result of the difficulty of retrieving information from long-term memory. Recall- memory task in which specific information must be retrieved. Recognition- memory task in which individuals are presented with a stimulus and asked whether they have been exposed to it in the past or to identify it from a list of alternatives. Levels-of-processing theory- the theory of memory that emphasizes the degree to which new material is mentally analyzed o. Suggests that the amount of information procesing that occurs when material is initially encountered is central in determining how much of the information is ultimately remembered o. The greater the intensity of its initial processing, the more likely we are to remember it o. There are considerable differences in the ways in which information is processed at various levels of memory. Shallow levels- information is processed merely in terms of its physical and sensory aspects.