COMM 130 Chapter Notes - Chapter 9: Roman Numerals, Thesis Statement, Linear Programming

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Organizing and outlining your speech i, why organize, making sense of the speech for yourself, making sense of the speech for your audience. Organized speeches are associated with higher perceptions of speaker credibility i: making sense as a function of culture (2 general kinds of logic) 5. and support each main point each main points or supporting ideas) explicit call for some kind of action or response audience understand the message. * linear makes it more explicit - emphasizes facts and data. * main points and subpoints are directly relevant to the argument- they are objectively and frankly exposed. * configural speech implies a central thesis - features more personal examples and testimonials. * main points and subpoints are characterized by subtlety, implication and suggestion. Co-cultural logical preferences: linear logic is most often associated with formal writing and public speaking among euroamericans and with people working the physical and social sciences. If a subject breaks into natural categories or divisions.

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