PSYC 2120 Chapter Notes - Chapter 8: Collectivism, Authoritarianism, Milgram Experiment
12 Sep 2016
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Social norms: unspoken but shared rules of conduct in a formal or informal group. Conformity: tendency to change our perceptions, opinions or behaviours in ways that are consistent with perceived group norms. Compliance: changes in behaviour that are caused by a direct request. Obedience: behaviour that is produced by the commands of authority figures. Descriptive norms: norms that describe how people behave in a given situation. Injunctive norms: norms that describe what people ought to do in a given situation, meaning the type of behaviour that is approved of in the situation. Norms influence our attitudes + behaviour in very subtle ways. We look to others to see how we should react in a situation. People largely unaware of the impact of social influence. Pluralistic ignorance: a particular type of norm misperception that occurs when each individual in the group privately rejects the group"s norms, but believes that others accept these norms.
